This week we’ve been talking to Cedric Teichmann, founder & CEO of THE 9TH.

How did you first hear about BAUX?

We were researching interior solutions and came across BAUX materials. We were hooked in the patterns and textures. When we heard about the ceiling panels, it fitted really well with the concept we have at The 9TH of keeping walls free and placing acoustic renderings on the ceilings.

What are the main benefits of using ceiling space for acoustic treatment? 

Well firstly the walls are free. This creates a completely different aesthetic in the space. We want the space to step back. Brands bring their identity. There’s something very homely about having panels on the ceiling. It feels secure and can help to stretch the space. For us it’s important to work with materials that have a nice feeling to them. We’ve also notices that the BAUX ceiling panels seem to make the space brighter.

Yes, the tiles are light and they reflect natural light down into the space. When you can also keep walls white and free the space becomes very light and open. This is especially noticeable in our photo studio.

Yes, there’s a big difference. You can hear it with you own ears. Acoustic ceiling renderings have helped us create a completely different space. There are no reflections or echoes. The noise is where it’s coming from not flying around the the room.

How much of a consideration was sustainability in choosing wood wool tiles?

We up cycle as many products as we can at THE 9TH. When we’re looking for new products, we want materials that are sustainable and reliable. With ceiling panels it’s important they stay in place and don’t fall or break up. The BAUX panels are really well made.